Oscars Relive the Glory of Past Winners in Stirring Ads for Sunday's Show
The Oscars are just around the corner, so now's as good a time as any to start amping yourself up by revisiting past highlights. And the show's producers, with help from 180LA, are making it easy to...
View ArticleIs Cannes Ready for a 'Lioness' Category for the Best Pro-Woman Advertising?
A creative team from DDB Sydney gives the Cannes Lions logo a sex change—and proposes a "Cannes Lioness" category—as a way of challenging the creative festival to reward work that reverses the trend...
View ArticleInfographic: 13 Reasons Why Your Brain Craves Infographics
You arrived at this article because you either love infographics and one more couldn't hurt, or you're dying to know why everyone loves them so much. Neomam Studios takes a fascinating look at some of...
View ArticleCoca-Cola Spreads Happiness Online With Emoji Web Addresses
Coca-Cola hasn't had much luck making the Internet a happier place lately, but maybe this will help—a fun campaign from Coca-Cola Puerto Rico that puts smiley-face emojis right in the brand's web...
View ArticleAlan Cumming Shows You Suggestive Things to Do Besides Sex in Ad Targeting...
Saatchi & Saatchi uses suggestive visual humor, and deadpan delivery from actor Alan Cumming, to skewer the U.S. Food and Drug Adminstration's rules around donating blood. At issue is a recent...
View ArticleWhat Is Branding? This Thought-Provoking Video Tells You in Just 2 Minutes
What is branding? You could spent a thousand years reading a million books on the subject. Or you could watch the two-minute video below, which tries to capture its fundamental essence—with snazzy...
View ArticleEverything You Never Want to Hear in a Radio Ad, in Two Very Funny Videos
Jim Elliott, the new global chief creative officer of Arnold Worldwide, and voiceover artist Paul Guyet made these two amusing videos (in what looks like Michael's house from GTA5) explaining how to...
View ArticleBrands Turn Back the Clock and Show Us the World #IfThe80sNeverStopped
The 1980s were a special decade. Disco was experiencing its death rattle; Ronald Reagan was the president for almost the entire span; cellphones were as big as bricks; and fashion, oh the fashion was...
View ArticleChristopher Guest Channels Best in Show for Brilliantly Bizarre PetSmart Ads
If you were a fan of Christopher Guest's classic movie Best in Show, PetSmart has the perfect campaign for you. The brand, with agency GDS&M, hired the writer, actor and filmmaker to direct a set...
View ArticleIs This the Cutest Interactive Website Ever, or the Creepiest?
Bonpoint, the luxury French fashion house for children, wants you to play peekaboo with its child models. Fred & Farid Shanghai produced an interactive website for the brand, which asks for access...
View ArticleSo, How Did Brands Do With Their Oscar Tweets on Sunday?
Everyone and their personal brand logged on to social media on Sunday night to let their followers know how much better they are than movie stars. Meanwhile, actual brands spent the night unabashedly...
View ArticleCannes Lions Says to Bring Your Worst Employees to the Festival Instead of...
Baffled about what to do with your worst-performing employees? Reward them with a trip to the Cannes Lions festival in the south of France this summer! That's the tongue-in-cheek message of the...
View ArticleHonda Teaches You to Speed Read in Three Ads That Go Faster and Faster
Honda teaches you to speed read in a series of ads which—in a nice nod to its vehicles—keep accelerating if you're up for a challenge. Apps have revolutionized speed read lately by displaying a single...
View ArticleThis Agency's Weekly 'Clean the Fridge' Emails Are a Thing of Beauty
No workplace email gets trashed faster than a mass reminder to clean out the company refrigerator. Heck, I wouldn't even bother to open one. (Such an email, I mean. The fridge—I'd open that, sure....
View ArticleIs Your Creative Director a Douchebag? Find Out With the Creative Director...
Is your creative director a douchebag? Before you reflexively blurt out yes, take a moment and put a little science into proving it. The Creative Director Douchebag Detector Device asks you to...
View ArticleWhen the Escalators Died in Stockholm's Subway, Reebok Was There to Give...
If you're looking for an unconventional workout, Reebok might suggest carrying a stranger up a flight of stairs, just so he or she doesn't have to walk. Last week, when the escalators in Stockholm's...
View ArticleStars Trace Their Path to Success in Ogilvy's Grand New American Express...
American Express tells four heartfelt stories of celebrity struggle, and ultimate success, in these spots from Oglivy & Mather. The ads—featuring queen of soul Aretha Franklin, sitcom star Mindy...
View ArticleCottonelle Wants You to 'Go Commando' With a Butt So Clean It Doesn't Need...
Cottonelle wants you to "go commando." That's right, the toilet paper brand says you should walk around without underwear because its CleanRipple texture imparts a superior clean. In fact, they've...
View ArticleSnickers Turned Marcia Brady Into Danny Trejo on 'Hungerlapse' Billboard, Too
BBDO New York's "Brady Bunch" Super Bowl campaign for Snickers had a great out-of-home teaser element that not too many people saw—but now you can, as video of it was posted Tuesday to the brand's...
View ArticleWhoa, This Weird Retro Ad Imagines Birdman as a Real Action Figure
Last fall, Fox Searchlight gave away limited-edition Birdman action figures as part of its marketing for the movie. Now, the Best Picture Oscar winner is reopening in cinemas—and getting a dose of new...
View Article