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Coca-Cola's Ingenious Holiday Bottle Has a Label You Pull Into a Festive Bow
Can a classic drink be a gift in itself? Coca-Cola's new Christmas campaign in the U.K. includes "bow bottles"—1.75-liter containers with a label that transforms into a bow. And while lots of brands...
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Krispy Kreme Rigs a Glazing Machine to Create a Scannable Barcode for Free...
Here's an oven-fresh, charmingly simple sales promotion from Krispy Kreme. For its #dayofthedozens program, the doughnut chain and agency Baldwin& rigged a glazing machine to diffuse streams of...
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Santa's Computer Catches the Bah-Humbug Virus in These Witty Ads From Norton
So far, Santa is having an exasperating holiday season. A few weeks back, he got physically assaulted in a Coach commercial. Now Kringle's computer has been hacked, and his "Naughty Or Nice" list held...
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Allstate Vows to Protect Your Firsts in This Lovely Ad About a Gay Couple's...
A gay couple and their daughter are the centerpiece of this family-focused ad for Allstate. After the pair explain their year of firsts—including their marriage, and the adoption that...
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This Touching Costa Rican Ad Reminds Us Great Gifts Don't Have to Cost a Fortune
For Gollo, the biggest retail chain in Costa Rica, McCann gives us "Frozen," a charming little spot that depicts how a small gift can last a lifetime ... or even two. The ad follows a young boy,...
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Roadkill Raps in This Insane Road-Safety PSA That's Selling Something Else, Too
What do wiper blades have to do with the safety of your state's wild animals? Why does the Humane Society care about windshields in the first place? And how does a throwback music video powered by...
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Do These 'Instagram Husbands' Remind You of Any Poor Bastards in Your Life?
The life of an Instagram star might seem stylish and elegant, but what about the poor sidekick left holding the camera like some off-screen putz? A new video called "Instagram Husband" tells the...
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That Uncomfortable Brother-Sister Ad for Folgers Gets Even Creepier in Parody...
When Folgers created its 2009 ad about a brother and sister's touching reunion, the brand certainly didn't mean for it to become an anthem for incest. But something about the meaningful looks...
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This Automaker Turned Its Owner's Manual Into a Beautiful Work of Prose,...
If your car manual were an entertaining work of fiction filled with pretty illustrations, you might be more inclined to read it. That, at least, is the hope behind a new marketing stunt from Romanian...
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Can't Decide What to Netflix Next? This Ad Has a Few (Dozen) Helpful Suggestions
Bingeing on your favorite TV shows and movies can be a blast, but the existential emptiness that follows after finishing a season—or a whole series—can be sheer hell. Need help? Netflix has the...
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Newly Single? ManServants Is the Perfect (and Real) Antidote to Heartbreak...
So, you just dumped your boyfriend. Now it's time to kick your baggage, along with all the residual crap he left behind, to the curb. Where to turn? ManServants, a San Francisco-based startup, has the...
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All Is Not Merry and Bright in the Season's Most Shocking Retail Holiday Window
Retailers pull out all the stops for the holidays, which makes it a great time for window shopping: There's nothing like an enchanted display to make you feel delightfully childlike with your grownup...
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Porsche Punks New Drivers by Making Them Take Their Test in a 911 Carrera 4
There's a reason your parents put you in a beater when you got your driving permit. To promote the opening of a new Porsche Experience Center in Le Mans, France—the fourth in the world, after Leipzig,...
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Miller Lite Dresses Times Square Billboards in Huge, Handwoven Ugly Sweaters
Here's a fun Christmas stunt from Miller Lite. Thanks to the brewer, a giant ugly-holiday-sweater billboard, handwoven out of actual yarn, now adorns a corner of Times Square. Agency TBWA\Chiat\Day...
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Amazon Goes for Prime Cuteness in This New Commercial With a Super Tiny Horse
Amazon cutes its way into our hearts with this new spot, in which a tiny horse has trouble making friends. The story here is similar enough to Rudolph the Red-Nosed Reindeer that it qualifies as a...
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Scrabble Finds Christmas Cheer in Wordplay With Its Latest Cute Anagrams Ad
Christmas-loving word nerds will probably enjoy this new letter-shuffling ad from Scrabble. Titled "Anagram Christmas," the minute-long spot puts a holiday twist on the game's "There's Magic in Words"...
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W+K Amsterdam Wants You to 'Give a F*ck' About the Refugee Crisis This Holiday
Wieden + Kennedy Amsterdam is dropping more than a few F-bombs this holiday as it launches "Give a F*ck," a charitable platform designed to connect the creative community with social causes—beginning...
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Little Girls Portray 2015's Greatest Women in Rocking Year-End GoldieBlox Ad
Girls can be anything they want, says fempowerment toy brand GoldieBlox, whose last commercial jabbed at Hollywood sexism and put female action figures in the starring roles of flicks like Gladiator,...
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Coke Filmed 6 Great Surprise Moments in Real People's Lives for Its Emotional...
If a guy proposes to you using a personalized Coke bottle, you might want to take a little time before giving him your answer. Yet the woman in Coca-Cola's new holiday ad doesn't seem to mind. (After...
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This Hardware Store Just Confused Everyone With a Gay, Straight and Bisexual...
British hardware store Robert Dyas has the quirky viral Christmas hit of the season, and while the theme is oddball indeed—randomly suggesting that straight, gay and bisexual people all love the store...
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